What else is more important to people than recharge their energy with some freshly squeezed mango juice in the scorching summer heat? Guess what? Juice is something that is not a seasonal opportunity. Run your stores like the trendsetters and bring heaven on earth by providing people with mouth-watering smoothie tastes.
The question is: how to start a juice business. It is a series of step-by-step phases of success. Do you want to create a juice bar business? If yes, this guide will be a game-changer for you. We will shower light on different steps to accomplish your dream of opening a smoothie business.
Table of contents
Part 1: How to Start a Juice and Smoothie Business
Opening a juice bar involves various steps like opening a shop, arrangement of tools, and legal registration of your business. We have discussed it in detail.
Step 1: Think Of Juice Business
Be creative and consider the type of juice bar business you want to start. There are two things to look at such a point.
Shop or cart
Do you have a location to start a juice bar? Deem about the dine-in shops in that case. Set up all the juice equipment in your shop and rock!
If you do not have an area where you can open your juice bar, purchasing a cart is another option you get in this case. It is a cheaper and more profitable deal as well.
Menu
What do you want to sell? A juice, right? But fruit juice or vegetable juice? Spend some time wondering about the menu. Some potential juices can include:
- Celery juice
- Carrot-based juices
- Green blends with spinach, apple, kale, etc.
- Citrus blends
Step 2: Develop A Business Plan
Opening a smoothie shop needs a business layout. Sketch all the following aspects.
Executive summary
Summarize the whole business strategy in this executive summary. Specify your vision and how you will achieve success.
Business description
This section comprises all the business details like name, logo, or detailed overview of your juice bar business.
Management
Master the art of business management with your smoothie business. If you already have some experience, it must not be a big deal for you.
Employees
Jot down all the vacant positions for your juice business and understand the total number of employees you need.
Competitors research
Find out how your rivals are performing. Check out their best-selling flavors and know what flavors or types of juices they are not selling. It helps you be unique and ahead of competitors.
Marketing strategies
How will you reach more people? Write it in your marketing plans. Devise a compelling strategy for success.
Future goals
Have you set any targets yet? If not, it is the right time to assess the targets. For instance, make a target. You’ll earn 100 sales in the first week or one or two days, depending on your location.
Step 3: Get Funding For Your Juice Bar Shop
If you do not have enough funds to start a juice bar business, here are a few options to help you.
Small business loans
Banks and lenders offer an opportunity to small businesses to open a new business. The good thing is the lower interest rates and extended duration to repay.
Venture capitalists
Uncover the potential venture capitalist. Propose your business idea to them and get the investment for a certain percentage of acuity.
Crowdfunding
Gather all the people and start a crowdfunding campaign. Speak loudly about your business and get an endorsement from many people. It is now 100% legal and an easy method to get money for your business. You can take on various online platforms for your crowdfunding campaign.
A business line of Credit
Like credit cards, a business line of credit is your assistant in tough times. It gets money in multiple phases whenever you need to endorse your business.
Step 4: Business Licensing
Dress up your business with various legal documents. Why? It is necessary to avoid legal issues or get arrested for law violations.
Here are must-have licenses.
Business License
Where are you starting a juice bar? Every single country has its own rules. In the US, every single state has different licensing rules. Go to Google and learn about the other licenses necessary for your juice bar business. Fulfill the requirements, register your business, and get the permit.
Employee ID number
If you plan on hiring employees for your business, keep your employee ID number ready. Do you have it already? If not, get it from the local authorities. Once you have it, you can sign on new workers.
Foodservice license
Is your juice healthy? The local authorities must ensure all the juice shops confirm the hygiene measures and sell only safe juices. They allow food licenses. You can contact the state, show your documents, and get the food license.
Step 5: Purchasing Juice Bar Equipment
Get ready for the juice bar equipment to riddle out the incomplete puzzle. Bag dispensers, juicers, blenders, and many more tools. Here are various necessary tools.
Juicers
Juicers are tools that crush, grind, and squeeze your fruits or vegetables to extract the juice. A blind jump into the juicer can bring you the wrong deal. Look for the various options, compare tools, and purchase only if you are 100% confident about the quality.
Blenders
Let’s make a perfect smoothie. To make it happen, buy the blenders and mix up your fruits. Blenders also help drive the best flavor out of your juices. Look for a versatile and time-saving blender that offers you a long-term deal.
Food Prep
Peeling is common. Especially when you need to get the juice out of your vegetables, peeling off the skin becomes a hit of the time. It ensures better hygiene and eliminates all the toxic chemicals in the skin. Peelers, knives, and cutting boards are essential in this case.
Refrigeration
There are various types of refrigerators used in the smoothie shop. Display freezers have transparent glass. They disclose what is inside your fridge.
On the other hand, simple freezers have an opaque lid. You can’t see through it. Whatever refrigerator you buy plays a vital role in your business. You can store your ingredients or increase consumers’ cravings with display freezers.
Ice Machines
Ice machines are a versatile tool. Whether making a snow cone or preparing ice to pour into your ice creams, ice machines are an all-in-one deal. You need to run the ice into your juices for various reasons. It enhances the flavors, makes it cold, and is adequate for drinking.
Again, don’t forget the quality, versatility, and cost of the best ice makers. Compare the costs and features of the best ice machine.
Cups, Bowls, Lids, Straws
It is not just the cup sealing required at this time. Instead, you might need the beverage dispensers. That increases the efficiency of your juice servings. Your customers don’t have to wait for hours. Ultimately, your business will get 100% satisfaction and fast sales. A rising graph will soon emerge in your favor.
Purchase bowls, lids, and straws. Check their quality and give a green single when they have the best quality.
Step 6: Hire Employees
Hiring employees is no longer a hassle. Try the following tricks to hire the best match.
Create a job post
Explain whom you want to hire and what position for. Mention the qualifications of the person. Interview someone who already has experience or shows passion for this job.
Use LinkedIn
LinkedIn is a popular resource for professionals. Pen down your job post with all the requirements and press the post button. Recruit members who are qualified for your job.
Try Job Search Websites
Indeed. Glassdoor. Simplyhired. Try out every single job website with your detailed job post. Review the relevant applications and get the best one on board.
Give an Ad in a Local Newspaper
A traditional but very effective gimmick is to advertise in your newspaper. Many people still read the news and find out about potential job opportunities. They might reach out to you for the job.
Step 7: Advertise Your Shop
It’s time to hit the advertising button! You can do it by various methods.
Launch a Website
Buy a custom domain. Hire the web developers. And boom! Design your landing pages and attract more consumers for better sales.
Social Media Advertisement
Hit the vibes of social media platforms. Reach 5 billion people and get a single drop for your juice bar business. Run ads on Facebook or advertise business on Instagram.
Launch Google PPC
Why are Google PPC ads so underrated? You can harness them to reach a wider audience for your juice bar business.
Add website to Yelp and Google Reviews
Let clients know you are a real deal of quality juice. Urge them to provide you with reviews on your Google and Yelp pages. Expect positive ratings and increase your popularity.
Special Deals for consumers
Open new deals for a short period. For example, offer one-on-one free every Sunday. Do such things that flare up your business popularity.
Part 2: Innovative Marketing Strategies to Help Your Juice Bar Stand Out
Do you want to kick off the competition? Start with a proper strategy for differentiation. It is:
1. Catchy name
The very first thing that makes you different from other shops is none other than a UNIQUE NAME! Check the local market situation. Make a list of different names that people are going to love. You can find many names on Google for your juice business. Even get help from AI in name creation.
2. Design a bright, attention-grabbing sign
The neon sign is a good idea if you want to glow your shop on the top of your shop. Find out about the local neon sign shops. Make a custom order defining your business logo with the name. Adding a tagline is more effective and brings better results. Don’t miss it too.
3. Create a logo
Exert all your efforts on a logo. Don’t make it too bright or too dark. Ensure it highlights what you are selling or includes the shades of some fruits. To get an excellent logo, negotiate with the graphic experts.
Let them know what exactly you want for your business. Be liberal about talking about the brief details of your business goals. All things affect logo production. Therefore, talk freely and get a perfect, catchy design.
4. Diversify the menu
Don’t limit your menu to only the mango or a smoothie. Instead, explore the latest trends in higher sales and try something different with increased demand. Add coffee or other beverages. It will attract more consumers to your juice business.
5. Create and promote an Instagram account
Instagram has billions of users. For better business promotion, speak loudly on Instagram. Create your juice business page on Instagram, capture videos of juice, and post them. The more people watch it, the better it is for your juice business.
You’ll get a better reputation and a higher chance of sales.
6. Offer special deals
One-on-one free. One on two free. One on three free. New consumers will get a free drink to try.
Try such deals that engage more consumers and differentiate your shop from competitors. To bring new consumers, you can run some deals only for newcomers.
7. Offer loyalty programs
Loyalty programs extend opportunities to repeat and faithful consumers. Give them better perks for their multiple purchases. Offer them special discounts on every single juice. You can even serve them specially to boast your support for the loyal consumers.
Part 3: Frequently Asked Questions about Juice Business
What is a juice bar?
A juice bar is a shop that squeezes fresh fruits and vegetables and prepares mouth-watering juice. It can be either a shop or sometimes a cart, depending on your facilities.
How much does it cost to start a juice bar business?
To start a juice bar, you must have at least $20,000 or more in cone cases. It includes the hiring of your employees, purchasing juicer machines, and renting a place. The charges might go up depending on the rent.
Is the juice and smoothie business profitable?
Yes, you can make an average of 6-9% of your investments. Moreover, it depends on your location, investment, and overheads to know the exact margins. Some people earn up to 50% margins per sale.
How do juice shops attract customers?
Most popular shops attract consumers by providing quality juice under excellent hygienic conditions. Effective promotion and premium consumer service are other significant factors in attracting huge waves of consumers.
Conclusion
Starting a juice bar business is not a genuine problem. The actual problem is the success that disturbs your nerves. If you want success, ensure the best quality juice makers, improve consumer access, and provide fast services.
If you need juicers, dispensers, or various quality machines for your juice bar business, attend VEVOR. It has timeless deals that bring you versatile tools with guaranteed long-lasting warranties.
